7 Reasons SEO is Worth it (& 4 reasons it’s not)
Is SEO worth it, or is the time and effort better spent on other marketing channels such as social media, TV ads, PPC, etc.? In a nutshell, the advantage of SEO versus other marketing channels is that SEO traffic is self-sustaining and long lasting. Once a website ranks for a keyword (e.g., “new york plumber”) …
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